Start at the Beginning Before Doing SEO

When doing SEO it is important to know where you are starting from.  If your website is already at the top of a Google search, and it is getting plenty of traffic, SEO may not be the best way to spend your time.  However, if your website is not quite there yet, do not despair.  There are free and easy ways to perform SEO for your website.

In order for a website to be effective, it must show up on the first three pages of results for a Google search.  If not, a website is basically invisible, and probably needs SEO stat.  Rank Checker for Firefox is a great tool to use when determining where to focus your efforts.  If your website is not generating the traffic you want, and you already know some of the keywords related to your business, Rank Checker helps you figure out where to start your SEO by letting you easily find your website’s ranking in a search for those keywords.  Also, you can see where your competitor’s sites rank, so that you will know which of the important keywords you need to focus on in your site.

Before doing SEO at all, a basic starting point is to find out where your site ranks in a Google search and see how it compares to your competitor’s websites.  If you already rank highly in a search for one of your main keywords, there is no need to increase your usage of that word in your website.  To do so would probably be a waste of time, especially if you could be focusing on other keywords for which your site is weaker.  This is the main benefit of Rank Checker: it allows you to know how to spend your SEO time.

Rank Checker also provides you with a great way to track your progress in a directed way.  So that you know you are not making ineffective SEO changes, but are actually making improvements, you can see how your site ranks before and after the SEO that you perform.  This way, you can hone your SEO skills on your own.  In the end, Rank Checker makes your SEO work easier and more rewarding, because you know what to work on, and you can see the improvements in visibility that you have gained right away.

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